Friday, 12 June 2015

WHAT I DISCOVERED FROM MY FOCUS GROUP/ ANALYSIS


Focus groups: Are a group of people who have been specially assembled to take part in a discussion about a product before it is launched it provides feedback. From doing a focus group I found out very valuable and helpful information about my advert and what to include in my advert. For example I should include stuff like keeping your password private, changing your privacy settings so only people you allow can see your profile, do not go and give out your personal details online, and to use bright colours and interactive features in your website so you entice the audience including games videos and pictures. The focus group I done when I completed my advert was very helpful as well. There was a lot of positive feedback for example they thought my advert had a very clear message and it was clear on what to do if it was happing to you and where to go.

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